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"The reason why so few good books are written is that so few people who can write know anything."
- Walter Bagehot
(1826 - 1877)
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Strategic Brand Management:
New Approaches to Creating and Evaluating Brand Equity
Marketing Research:
Methodological Foundations 8TH
Customer Behavior
Customer Behavior:
Consumer Behavior and Beyond
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$29.70 US
$121.70 US
$99.70 US
$116.75 US
The 22 Immutable Laws of Branding:
How to Build a Product or Service into a World-Class Brand
Blockbusters:
The Five Keys to Developing GREAT New Products
The Chasm Companion:
A Fieldbook to Crossing the Chasm and Inside the Tornado
Networking With the Affluent
$13.02 US
$17.22 US
$24.70 US
$17.70 US
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