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"Last words are for people who haven't said anything in life."
- Karl Marx
(1818 - 1883)
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Radical Marketing:
From Harvard to Harley, Lessons From Ten That Broke the Rules and Made It Big
Direct from Dell:
Strategies That Revolutionized an Industry
IBM Redux:
Lou Gerstner and the Business Turnaround of the Decade
Apple:
The Inside Story of Intrigue, Egomania, and Business Blunders
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Radical Marketing:
From Harvard to Harley, Lessons from Ten That Broke the Rules and Made It Big
Dealers of Lightning:
Xerox PARC and the Dawn of the Computer Age
Among Equals:
A Memoir:
The Rise of IBM's First Woman Corporate Vice President
The Machine That Changed the World:
Based on the Massachusetts Institute of Technology 5-Million-Dollar 5-Year Study on the Future of the Automobile
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