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"Rem tene, verba sequntur
(Keep to the subject, and the words will follow)"
- Cato the Censor
(?)
Jack Trout
Selected Bibliography
Twenty-Two Immutable Laws of Marketing, Vol. 2
Business - General
Marketing Warfare
Business & Investing - General
The New Positioning:
The Latest on the World's #1 Business Strategy
Business & Investing - General
Positioning:
The Battle for Your Mind,20 Anniversary Edition
Business & Investing - General
Picture
Not
Available
$9.35 US
$12.70 US
$12.70 US
$24.70 US
Positioning:
The Battle for Your Mind
Business & Investing - General
Big Brands, Big Trouble:
Lessons Learned the Hard Way
Nonfiction - General
Big Brands, Big Trouble:
Lessons Learned the Hard Way
Nonfiction
Las 22 Leyes Inmutables del Marketing:
Violelas a Su Propio Riesgo
Reference - Foreign Languages - Instruction - General
$10.70 US
$18.70 US
$21.70 US
$18.75 US
The Power of Simplicity:
A Management Guide to Cutting through the Nonsense and Doing Things Right
Business & Investing - General
Bottom-up Marketing
Business & Investing - General
Differentiate or Die:
Survival in Our Era of Killer Competition
Business & Investing - General
A Genie's Wisdom:
A Fable of how a CEO Learned to Be a Marketing Genius
Business & Investing - General
$14.70 US
$13.70 US
$16.70 US
$19.70 US
Big Brands Big Trouble:
Lessons Learned the Hard Way
Business & Investing - General
Differentiate or Die:
Survival in Our Era of Killer Competition
Business & Investing - General
Big Brands Big Trouble:
Lessons Learned the Hard Way
Business & Investing - General
Differentiate or Die
Business - General
$16.70 US
$24.70 US
$24.70 US
$39.70 US
Differentiate or Die
Business & Investing - Marketing & Sales - Marketing - General
Differentiate or Die
Nonfiction
Posicionamiento:
El Concepto Que Ha Revolucionado la Comunicacion Publicitaria y la Mercadotecnia
Reference - Foreign Languages - Instruction - General
El Nuevo Posicionamiento:
Lo Mas Reciente Sobre la Estrategia de Negocios #1 Del Mundo
Reference - Foreign Languages - Instruction - General
Picture
Not
Available
Picture
Not
Available
Picture
Not
Available
$19.70 US
$47.75 US
$12.70 US
$17.70 US
El Poder de la Simplicidad En Los Negocios
Reference - Foreign Languages - Instruction - General
The 22 Immutable Laws of Marketing:
Violate Them at Your Own Risk!
Business & Investing - General
$17.70 US
$10.25 US
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