0205319157,Planning, Implementing, and Evaluating Health Promotion Programs: A Primer 3RD,Planning,,Implementing,,and,Evaluating,Health,Promotion,Programs:,A,Primer,3RD,buy,book,books,purchase,read,James F. McKenzie,Jan Smeltzer
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(1817 - 1862)

 

 

Planning, Implementing, and Evaluating Health Promotion Programs:
A Primer 3RD

 
  by James F. McKenzie, Jan Smeltzer
 
 
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ZIN Product Number: 10045511

 
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 Product Details

  Format: Textbook Paperback, 3rd ed., 3
  Edition: 3RD
  Publisher: Allyn & Bacon, Inc.
  ISBN: 0205319157
  Release Date: Jan 1, 1995


 
 
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Table of Contents
 
Preface
1Health Education, Health Promotion, Health Educators, and Program Development1
2Models for Health Education and Health Promotion Programming10
3Starting the Planning Process25
4Assessing Needs38
5Measurement, Measures, and Data Collection58
6Mission Statement, Goals, and Objectives81
7Theories and Models Commonly Used for Health Promotion Interventions96
8Interventions129
9Community Organization157
10Identification and Allocation of Resources170
11Marketing: Getting and Keeping People Involved in a Program184
12Implementation: Strategies and Associated Concerns208
13Evaluation: An Overview222
14Evaluation Models and Designs232
15Data Analysis and Reporting250
Appendixes265
References303
Name Index315
Subject Index317


 
 
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 Keywords
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